There are many different ways to display store content and to draw shoppers inside.
I have taken on this case study a little differently since I was unable to take pictures and/or sketch drawings of stores in either of the malls I visited. Instead, I have sketched out the basic window designs that are common in the retail spaces I visited. Then, I have provided an image for each design idea, showing how each is used.
If people like what they see on the outside, they are more than willing to wander inside.
images provided by (as seen from left to right):
1. V Group International
2. Store Windows No. 15 by Martin M. Pegler (pg.43)
3. http://maiftp3.com/NYC
4. Wear moi
5. Store Windows No. 15 by Martin M. Pegler (pg. 122)
6. Visual Merchandising by Tony Morgan (pg. 92)
7. Guest of a Guest...
8. Visual Merchandising by Tony Morgan (pg. 51)
9. FELT Studio
10. Store Windows No. 15 by Martin M. Pegler (pg. 150)
I have taken on this case study a little differently since I was unable to take pictures and/or sketch drawings of stores in either of the malls I visited. Instead, I have sketched out the basic window designs that are common in the retail spaces I visited. Then, I have provided an image for each design idea, showing how each is used.
If people like what they see on the outside, they are more than willing to wander inside.
images provided by (as seen from left to right):
1. V Group International
2. Store Windows No. 15 by Martin M. Pegler (pg.43)
3. http://maiftp3.com/NYC
4. Wear moi
5. Store Windows No. 15 by Martin M. Pegler (pg. 122)
6. Visual Merchandising by Tony Morgan (pg. 92)
7. Guest of a Guest...
8. Visual Merchandising by Tony Morgan (pg. 51)
9. FELT Studio
10. Store Windows No. 15 by Martin M. Pegler (pg. 150)
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